About Asetra
Your trusted destination for authentic luxury timepieces
Our Story
Founded with a passion for horological excellence, Asetra has established itself as Indonesia's premier marketplace for luxury watches. Our journey began with a simple yet powerful vision: to make authentic luxury timepieces accessible to discerning collectors and enthusiasts.
Today, we proudly serve as authorized dealers for the world's most prestigious watch brands, including Rolex, Patek Philippe, Audemars Piguet, and many others. Every timepiece in our collection is carefully curated and verified for authenticity.
Located in Tangerang at Amartapura Condominium, Jl. Sutan Syahrir No.50, our team offers a personalized and professional experience where clients can explore our exceptional collection with the guidance of our expert consultants.
100% Authentic
Every watch is verified and guaranteed authentic
Expert Team
Knowledgeable consultants to guide your purchase
Premium Service
White-glove service for every client
Trusted Community
Thousands of satisfied collectors worldwide
Our Mission
To provide watch enthusiasts and collectors with access to the finest luxury timepieces, backed by uncompromising authenticity guarantees and exceptional customer service.
Our Vision
To become Southeast Asia's most trusted and respected destination for luxury watches, setting the standard for authenticity, service, and expertise in the industry.